Good marketing matters
Though the neurorehabilitation sector is a small world, with many commissioners and business development teams having existing strong relationships, having a robust marketing strategy is essential. The neurorehabilitation sector may be a close-knit community, with strong relationships between commissioners and business development teams, but good marketing is still crucial.
For many people, the concept of neurorehabilitation is unfamiliar—until they or a loved one faces a neurological challenge. It is often during these life-altering moments that they turn to Google, online communities, and the NHS for guidance.
By improving the visibility and accessibility of neurorehabilitation services, we can ensure that more people understand the transformative potential of these services, making informed choices when it matters most.
Awareness
Many individuals and professionals are unaware of the specialised support that neurorehabilitation organisations can offer. Effective marketing can change that.
Accessibility
By increasing online presence, we make it easier for patients and their families to find and access the services they need, and for professionals to understand what makes each neurorehabilitation service unique.
Education
Neurorehabilitation marketing is also about educating the public on the benefits and advancements in neurorehabilitation, leading to a better understanding and appreciation of the its impact.
Ensuring your services appear at the top of search engine results when potential clients search for neurorehabilitation.
SEO Optimisation
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Developing engaging content - from copy & design for marketing emails, presentations and brochures to blogs and educational webinars.
Content Marketing
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Helping you create a strong and memorable brand that resonates with both patients and professionals.
Brand Development
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How can I help?
If you’re a neurorehabilitation service looking to improve your marketing efforts and extend your reach, you’ve come to the right place. I'd love to talk, so please get in touch to find out more.
Neuro-rehabilitation Marketing
Hello! I’m Kate Thorpe, a neurorehabilitation marketing specialist with over a decade of sector experience.
Since 2014, I’ve supported some of the UK’s leading neuro services, including Christchurch Group (now Active Care), Exemplar Health Care, INPA, NRC Medical Experts, NR Times, Inspire Neurocare, and Hamberley Neurocare, among others.
My mission is to bridge the gap between neurorehabilitation services and the people who need them most by employing innovative marketing strategies that truly make a difference.